I just watched an episode of House on the Global TV website. I find it odd that there is no advertising on these full episode. The show was split into 6 clips, I'm surprised that none of them started with an advertisement. The only revenue generation seems to be from a small still ad at the bottom of the screen.
I wonder what the revenue model is for showing TV programs in their entirety without forcing me to watch tradition TV style ads. I doubt dose.ca's ad at the bottom of the page generates as much cash for the TV station as the advertising during the show's original broadcast.
Edit: There is also a 3 ad, Google Adsense text ad.
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